EQT VI acquired VERTU, the pioneer of luxury mobile phones, in a carve-out transaction from Nokia in Oct 2012.

During EQT VI’s ownership, VERTU has transferred the Company’s operating system from Symbian to Google’s Android, launched a range of new devices that are industry leading both from a design and technology point of view, and made substantial investment in go-to-market approach to step change customer experience.

  • Sector
    Consumer goods
  • Country
  • Responsible Advisor
    Caspar Callerström
  • Fund
    EQT VI
  • Entry
  • Exit

This renewed customer centric strategy has resulted in a successful improvement of VERTU's luxury brand positioning.

In October 2015 EQT VI completed the sale of VERTU to a group of international private investors.

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