UTA

Co-founded in 1991 by CEO Jeremy Zimmer, UTA represents iconic talent across a broad range of categories including TV, film, music, sports, digital media, publishing, podcasts, Web3, and more. It also provides advisory and marketing services to leading global brands. UTA has undergone a dramatic strategic expansion over the past few years, through investments and strategic acquisitions, to solidify its position as one of the “big 3” talent agencies in the US.

UTA is headquartered in Los Angeles with offices in Atlanta, Chicago, Nashville, New York and London. The company has nearly 1,900 employees globally.

Market Trends and Drivers

Media and entertainment continue to benefit from long-term tailwinds such as increased content spend and new mediums for distribution, fueled by the streaming wars and the globalization of content and fandom. Nascent forms of entertainment such as podcasts, digital media and Web3 have also created more avenues for content creation and opportunities for talent. The talent agencies have an attractive position within this market, acting as the “gateway marketplace” connecting talent with monetizers, benefitting from the overall growth of content regardless of its distribution, vertical, or end market.

Investment Potential

EQT will support UTA in its next phase of growth as the company looks to invest both in its core business and into select adjacencies. EQT will leverage its global presence to help the company with international expansion, develop more robust digital capabilities through collaboration with EQT Motherbrain, fuel expansion within sports, and invest to continue providing best-in-class service to clients.