Freepik

About Freepik

Freepik is one of the globally leading AI-enabled creative platforms. Founded in 2010 and based in Malaga, Spain, Freepik has transformed the digital media and tooling market thanks to its innovative freemium business model and unique, data driven approach to traffic generation, content sourcing and AI-enabled editing capabilities.

Freepik currently supports approximately 80 million monthly users across more than 190 geographies with a diverse set of workflow-related features, including generative AI capabilities, high quality graphic resources and other workflow-related tools.

Market Trends and Drivers

Freepik’s underlying market is supported by fast-growing, digital-first industries, including game design, social media and digital advertising. These segments are backed by favorable secular megatrends, such as the increasing shift to digital advertising, the global democratization of content production through social media and the surge in mobile media and online gaming.